Applications open: 4 February 2026
Applications close: 8 April 2026 15:00 UTC
Ever wondered how to communicate your research to a lay audience and how to pitch and write for the media?
What does this training offer?
This tailor-made training course will provide you with the skills to pitch to and write for the media. Facilitated by Universal Impact / The Conversation, the course will be held online, over two, two-hour sessions and will cover:
- The importance of research communication
- Examples of reach and impact
- The media landscape and the type of stories researchers can write
- What makes a good story (with examples)
- Language, structure and tone
- How to avoid being misrepresented
- How to pitch successfully
At the end of the training sessions, you will be asked to write a 250- to 350-word media pitch and obtain individual feedback during a one-to-one online session. Beginning in summer 2026 with the two hour sessions followed by the one-to-one sessions which may take place over up to a six month period.
Twenty places are available for this training course. For the top scoring candidates, only one place will be offered per ACU member university.